1. Executive Summary

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Client: Verzendbazen.nl | Industry: E-commerce fulfillment & logistics

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Challenge

Verzendbazen wanted to scale their outbound B2B sales efficiently but lacked the systems, processes, and technical setup to run reliable cold email campaigns.

Solution

Closedin built a complete outbound engine – from identifying ICPs to setting up Clay worktables and managing all technical email infrastructure – to consistently generate qualified conversations at scale.

Key Results

€77,951 in new pipeline created

2. About the Client

Verzendbazen.nl is a Dutch fulfillment company specializing in helping e-commerce businesses with storage, pick & pack, and shipping services. Their target market consists of fast-growing online stores in the Netherlands and Belgium that need reliable, scalable fulfillment solutions.

As a young but ambitious player, Verzendbazen wanted to expand their market share and connect with the right decision-makers at scale without hiring an expensive in-house outbound team.

3. The Challenge

Before working with Closedin, Verzendbazen faced three main challenges:

• No structured outbound process – outreach was ad hoc, with limited targeting and poor results. 😕
• Technical barriers – they lacked proper domain setups, warmup, and deliverability management to avoid spam folders. ⚠️